The pandemic has posed serious challenges to brick-and-mortar businesses, forcing them to lean into (or build) their digital strategies. With just over 3.5 billion internet users worldwide, there are endless opportunities for growth online if you know what you’re doing. Leaning into remote working and providing engaging content online, Mike Ionita knows all about embracing a digital strategy. Using these digital strategies himself at Crux Video Game Design, Mike Ionita is sharing some of the best ways that businesses can successfully market themselves online amid COVID-19.

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According to WordPress, every month, more than 409 million people sift through over 15.5…


We’ve all developed some new hobbies since the start of the pandemic: knitting, baking, ceramics — the list goes on. If you’ve fallen into a hobby that you feel passionate about, you may have considered turning it into a business. As the Creative Director and Founder of Crux Video Game Design, Mike Ionita knows exactly what that feels like. Mike Ionita has had a passion for animation for as long as he can remember and took the leap from ‘side hustle’ to business when he started his company several years ago. …


Previous generations were boldly instructed to ‘follow their passions’. But is passion a pre-cursor and determinant for success? Founder and Creative Director of Crux Video Game Design, Mike Ionita, says yes. Mike Ionita has loved animation for as long as he can remember. Growing up playing Street Fighter II and watching Tom & Jerry, he never imagined that one day he would be running his own video game design studio. Mike credits his success to his passion for the craft and believes that it can help you succeed in anything you do. …


Mike Ionita has always loved animation and game design. From watching Tom and Jerry as a child to playing Mortal Kombat in arcades after school, Mike Ionita never imagined that one day he would be running his own game design studio. As the Founder and Creative Director of Crux Game Design in Vancouver, Mike has experienced the high and lows of entrepreneurship, and has insight to share with anyone interested in starting their own company. Outlining everything you need to know from idea to execution, he is here to help you build your business.

Start with a Innovative Idea

Every great business starts with an…


The number of active mobile gamers worldwide is over 2.2 billion. As the Founder and Creative Director of Crux Game Design, Mike Ionita believes that mobile games are the future of gaming. In 2020, over 3.5 billion people now own smartphones, making mobile gaming accessible, affordable, engaging, and diverse. If you’ve ever thought about throwing your hat into the ring and creating your very own mobile game, Mike Ionita has some tips and tricks to help you get started.

Ensure Your Idea is Innovative and Engaging

The first thing you want to do is work on your idea, finding something that is both innovative and engaging. Start…


Entrepreneurship is appealing for multiple reasons, from creating your own schedule, to being your own boss, and working on projects you feel passionate about. However, according to the U.S. Bureau of Labor Statistics, approximately 20% of new businesses fail during their first two years. This sobering statistic is a reminder that it is important to get it right the first time. As the Founder of Crux Game Design, Mike Ionita knows first-hand how challenging entrepreneurship can be.


People all over the world use apps on a daily basis, but few people stop to think about how the app they’re using came to be. The app creation and development process is highly complex and a lot of time, money, and research go into it.

Mike Ionita of Vancouver, BC, is an entrepreneur and the founder of Crux Game Design. Crux Game Design produces video games for clients, as well as original content exclusive to their growing online community. Owing to his successful career in animation and video game design, Ionita knows all about the app creation process. …


Many people think that being passionate about their job isn’t a viable option for them. They believe that you work to make money, and only the lucky ones genuinely enjoy the work they do. This mentality couldn’t be further from the truth. It is possible to turn your passion into your business career, if it’s something you really want.

Mike Ionita is an entrepreneur and the founder of Crux Game Designs in Vancouver, BC. He has loved animation for as long as he can remember. He considers himself lucky, as he was always encouraged by his parents to explore his…


Mike Ionita has loved animation for as long as he can remember. From watching Tom & Jerry as a child to playing Street Fighter II as a teenager, Mike Ionita never imagined that he would one day find and lead a video game design studio. Growing up in the rainforest climate of Vancouver, British Columbia, Mike Ionita was always inspired by his surroundings. When he was not busy exploring the forests of Stanley Park, Mike was playing video games with his friends or catching the latest episode of The Simpsons. Mike Ionita considers himself lucky, as he was always encouraged…

Mike Ionita

Founder of Crux Game Design | Vancouver, BC |

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